MBA in Marketing
The MBA Marketing Specialization provides students with an academic curriculum that focuses on how products and services are developed, priced, promoted, distributed and sold. The process requires an understanding of buyer and seller behavior within the context of the overall market environment.
Why MBA in Marketing?
MBA programs usually require students to complete core business classes before moving on to electives in marketing. Core classes focus on managerial aspects of finance so that students understand how to be effective leaders in corporations. Marketing specialization courses may include:
- Consumer behavior
- Marketing management
- Marketing research
- International marketing
- Marketing strategies
According to the U.S. Bureau of Labor Statistics (BLS), graduates with master's degrees may be qualified for managerial and supervisory positions, although it's important to note that most of these positions also require prior work experience. Graduates could pursue management positions within marketing and advertising firms or find jobs that allow them to develop companies' advertising or sales pitches. They can also choose to work in research and may conduct surveys for companies. Possible job titles include:
- Market researcher
- Marketing manager
- Advertising manager
- Sales manager
- Promotions manager
Top universities in the world to study:
- Kellogg School of Management, USA
- Harvard Business School, USA
- INSEADA, France
- MIT, USA
- SDA Bocconi, Italy
- Michigan Ross Business School, USA
Average Tuition Fee: 67,000 USD per year or above but there are many universities around the world having a lower tuition fee.
General Academic Requirement for Admission:
Masters: CGPA 3.0 above or equivalent and bridging course for the above universities but there are many universities around the world having lower requirements.
General Documents Required for Admission:
- Application Form
- Copy of Passport
- All academic certificate and Marksheet
- English Language Proficiency Certificate
- Statement of Purpose
- Recommendation Letters
- Additional documents may require by the universities
Note: All requirements will vary university to university. There are many universities around the world having lower requirement but the quality of education is really outstanding.
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