Master of Science - Management with Digital Marketing

University of Hertfordshire

The MSc Management is designed to provide students with a multidisciplinary approach to management. Upon graduation, students will be equipped with the personal and professional skills needed to be competent and successful managers in modern businesses.

Students will develop a strong foundation of understanding of the role of management and its implementation across different industries. From developing an understanding of the role of management in the wider international economy, to the responsibilities of management to society, sustainability, and the planet, students will explore management from a range of perspectives.

With ever-changing developments in social media and technology, companies are shifting from traditional print-based marketing to more dynamic and multi-faceted targeted digital marketing practices. MSc Management with Digital Marketing will prepare students for management within this exciting, new arena and study the future of digitalized business environments. From exploring the use of data mining and artificial intelligence in business operations, students will be able to bring innovation and value to any future employers.

Throughout the course, students will benefit from access to a rich academic culture and be taught by staff from a range of management professionals and professors. They’ll be there to support students throughout their learning journey.